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Case study

Resin Drives Manchester

We recently completed a new website build for Resin Drives Manchester, a resin driveway and surfacing company based in Manchester covering customers across the UK and Ireland.

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Project Type

Case Study

Services

Custom Built Website Hosting Domain Management SEO

Date

May 2026

Studio

HowfenStudio, Westhoughton

Resin Drives Manchester

We recently completed a new website build for Resin Drives Manchester, a resin driveway and surfacing company based in Manchester covering customers across the UK and Ireland.

The goal of the project was to give the business a faster, more scalable platform that could support both long term growth and wider search visibility across multiple locations. The previous setup lacked the structure needed to properly target services across different areas, so the new build was designed around performance, clean structure and local SEO from the ground up.

As part of the project, we handled full domain management, hosting and ongoing maintenance, giving the client a complete setup managed in one place. The website itself has been built with a clean and responsive structure that works consistently across desktop and mobile devices, while also providing a much faster and smoother experience for users.

A major part of the build was the implementation of a custom location and service controller. This system dynamically generates structured service pages across major locations throughout the UK and Ireland, allowing the business to scale its visibility without relying on duplicated or low quality content.

The controller currently powers over 500 pages covering resin driveway and surfacing services across a wide range of towns, cities and regions. Each page is internally linked and supported by a dynamic sitemap, helping search engines crawl and index the website efficiently while strengthening visibility across multiple service areas.

To improve enquiries and make contact easier for customers, the website also includes a custom WhatsApp enquiry system in place of traditional contact forms. This allows users to get in touch directly from the website through a quicker and more reliable method of communication.

The result is a fast, scalable website built to support long term growth, stronger search visibility and a much cleaner experience for both the business and its customers.

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